primainfo aims to produce innovative and intuitive web-based software in niche markets. Being responsive to client requirements means we can't beat the market on price so we don't aim to compete with high-volume, prescriptive producers of 'one size fits all' - but we can adapt our products to suit individual need.
We don't have a permanent workforce - we grow and shrink to fit the project by use of partnerships or by project management of sub-contractors. This makes us able to respond to projects according to need and helps keep our costs under control.
Elaine has long experience of software development and data management.
My main concern is to create software that is easy to use and a pleasure to navigate while at the same time giving you the information you need to do your job, to set policy or to make a difference to someone's life.
My aim is to make the software disappear - only the data matters.
Creative design and clear structure can make a huge difference to how you experience the web. We do our best to achieve both.